WeSportUp aims to build a leading sports and health innovation ecosystem in Italy.
I handled the art direction for the event, crafting the print materials. This encompassed a sleek, vibrant agenda with QR codes for digital access, customizable eco-friendly badges displaying participant details, and a comprehensive event book filled with schedules, speaker bios, and high-quality visuals. This cohesive strategy ensured consistency across all print materials, elevating the event's identity and enriching the attendee experience.
